影视大数据研究论文参考文献 - 影视行业数据分析必备文献

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Mustafa, A. M., & Alwan, A. (2019). Big data analytics in the film industry: A systematic literature review. International Journal of Information Management, 49, 177-192.

Kim, S., & Park, H. (2018). Predicting movie box-office success using social media data. Journal of Business Research, 88, 448-455.

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Sun, Y., & Zhang, Y. (2016). The role of social media in movie marketing: A case study of 'The Hunger Games'. Computers in Human Behavior, 68, 441-449.

Chen, H., & Zhang, J. (2017). Understanding movie success from social media: An empirical study of online word of mouth and box office forecasting. Journal of Business Research, 81, 98-107.

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Xu, W., & Gong, X. (2018). Predicting box office revenues of movies with machine learning algorithms. Journal of Business Research, 92, 443-454.