Exploring the Profit Model of Yonganxing: A Case Study of Shared Bicycle Business in China

The sharing economy is a new economic development model that effectively utilizes idle resources through mobile internet, big data, cloud computing, and other technologies. It aligns with the low-carbon and sustainable development needs of real-life situations. Shared bicycles play a significant role in urban public transportation, offering convenient travel options for local residents and promoting green commuting, thereby safeguarding the city's environment. This article focuses on Yonganxing Technology Co., Ltd., a prominent example of a shared bicycle company, to examine its profit model. It begins by introducing the research background and its significance, exploring domestic and international research on shared bicycle profit models. Subsequently, it delves into the analysis of Yonganxing, clarifying the company's profit model. Lastly, based on financial reports and relevant materials, the current status of Yonganxing's profit model is analyzed. This research aims to assist Yonganxing in enhancing its market competitiveness, perfecting its profit model, and fostering its continued growth. Furthermore, it seeks to provide valuable insights for other players in the shared bicycle industry.