TY - JOURAU - Ruanguttamanun ChutimaPY - 20230103SP - T1 - How consumers in different cultural backgrounds prefer advertising in green ads through Hofstedes cultural lens A cross‐cultural studyDO
Ruanguttamanun, C. (2023). How consumers in different cultural backgrounds prefer advertising in green ads through Hofstede's cultural lens? A cross-cultural study. Global Business and Organizational Excellence. doi:10.1002/joe.22192
原文地址: https://www.cveoy.top/t/topic/jcut 著作权归作者所有。请勿转载和采集!