用雅思写作 9 分写以下文章today the high sale of popular consumer goods reflect the power of advertising and not the real needs of society in which they are soldto what expent do you agree or disagree

Today, the high sales of popular consumer goods can often be attributed to the power of advertising, rather than the real needs of the society in which they are sold. In my opinion, I strongly agree with this statement due to several reasons.

Firstly, advertising plays a crucial role in creating artificial needs and desires among consumers. Companies invest significant amounts of money in marketing campaigns to persuade individuals that they need certain products. Through cleverly designed advertisements, they create a sense of urgency and convince people that their lives are incomplete without these goods. As a result, consumers are driven to purchase products they do not necessarily need, solely based on the influence of advertising.

Secondly, advertising frequently manipulates consumers' emotions and aspirations. Advertisements are crafted to appeal to people's desires for status, wealth, and popularity. They create an illusion that owning a particular product will enhance one's social standing and make them more successful. As a result, individuals are tempted to buy these goods, even though they may not serve any practical purpose in their daily lives. This phenomenon is particularly evident in the fashion industry, where expensive and trendy clothing items are purchased simply for the sake of maintaining a certain image.

Furthermore, the rise of social media and digital advertising has further amplified the power of advertising. With the advent of platforms like Instagram and Facebook, companies have a direct and constant presence in the lives of consumers. Through targeted advertisements, they can reach a vast audience and tailor their messages to specific demographics. This enables them to create a strong desire for their products and generate high sales, despite the fact that these goods may not be essential for individuals' well-being.

However, it is important to acknowledge that advertising also serves as a means of informing consumers about new and innovative products. It can educate individuals about the features and benefits of certain goods, enabling them to make informed purchasing decisions. Therefore, advertising is not entirely negative, but it plays a significant role in driving the sales of consumer goods that may not be essential for society.

In conclusion, the high sales of popular consumer goods are often a result of the power of advertising, rather than the genuine needs of society. Through creating artificial needs, manipulating emotions, and leveraging digital platforms, advertising has a profound influence on consumer behavior. While advertising can also serve informative purposes, its overall impact on driving sales based on desires rather than needs cannot be ignored