1. How often do you shop on Douyin?
  2. What motivates you to shop on Douyin?
  3. What is the most important factor you consider when making a purchase on Douyin?
  4. How do you usually find products on Douyin?
  5. How do you evaluate the quality of products on Douyin?
  6. How important is the price of products on Douyin in your purchasing decision?
  7. How often do you read customer reviews before making a purchase on Douyin?
  8. How do you make payment for your purchases on Douyin?
  9. How satisfied are you with the shipping and delivery time on Douyin?
  10. Do you prefer to buy from official Douyin stores or individual sellers on Douyin?
  11. How do you usually communicate with sellers on Douyin?
  12. How often do you encounter fake products or scams on Douyin?
  13. How important is customer service in your purchasing decision on Douyin?
  14. How likely are you to recommend Douyin to friends and family for shopping?
  15. Do you think the shopping experience on Douyin is better than traditional offline shopping?
  16. What improvements would you like to see in the online shopping experience on Douyin?
  17. Are you more likely to purchase products from Douyin if they offer discounts or promotions?
  18. How important is brand recognition in your purchasing decision on Douyin?
  19. Do you think the shopping experience on Douyin is influenced by external factors, such as social media trends or celebrity endorsements?
  20. How often do you compare prices of products on Douyin with other online shopping platforms before making a purchase
Title a case study of factors influencing Chinese users’ online shopping behavior on DouyinResearch questions 1 What are the main factors lead to users make purchase on Douyin2 To what extent ate purc

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