翻译为英语注意流畅性。2会员制度 西西弗的会员制度是其盈利模式的重要组成部分。西西弗书店注重会员运营目前已累计拥有超过500万活跃会员。通过收取会员服务费西西弗为会员提供多种形式的优惠和服务吸引了大量忠实顾客增加了销售额。同时会员制度也为西西弗提供了稳定的收入来源。 在2018年西西弗推出了其会员制度的新类型西西弗书友。这种免费会员模式让顾客可以通过在线方式自助办理享受消费获得积分及积分兑换权益。
Membership System
The membership system is an important part of Xixi Books' profit model. Xixi Books focuses on membership management and currently has over five million active members. By charging membership fees, Xixi Books provides various forms of discounts and services to its members, attracting a large number of loyal customers and increasing sales. At the same time, the membership system also provides a stable source of income for Xixi Books.
In 2018, Xixi Books launched a new type of membership system called "Xixi Book Friends". This free membership model allows customers to apply online and enjoy the benefits of earning and redeeming points for purchases. In addition, customers can also upgrade to a paid membership through Xixi Books' offline stores or online self-service by paying a membership fee of only 10 yuan.
Compared to other chain bookstores, Xixi Books provides free membership services and the lowest membership fee of only 10 yuan. In addition, Xixi Books provides multi-level and multi-faceted membership benefits, increasing customer loyalty.
In terms of economic benefits, although Xixi Books' membership fee is low, it effectively increases the number of members and stimulates consumption, bringing a certain amount of revenue to the bookstore. In terms of brand recognition, Xixi Books' simple membership system is an effective means of increasing customer stickiness, while also strengthening interaction between customers and the bookstore
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