rewriteFirstly we attempt to gain a conceptual understanding of DFT as presented in the media The second aim is to review the ways the media representation has changed over time by noting any shifts i

Our first objective is to gain a conceptual understanding of DFT as portrayed in the media. Our second objective is to analyze how the media's representation of DFT has evolved over time, noting any changes in key concepts and themes. Thirdly, we aim to explore the broader social context in which DFT arises and the relevant media discourses are generated. We will examine a range of online written sources, including news reports, business statements, advertisements, magazine articles, novels, expert reviews, and personal travel diaries. This research is significant because an understanding of media discourses will help to clarify current trends in the use of technology on holidays and to enhance our comprehension of the importance and value of DFT. Moreover, the market trends revealed in media discourses may indicate potential opportunities for regional tourism development