是一篇关于国际谈判中报价技巧的综述文献: 标题:Pricing Tactics in International Negotiations 作者:Alessandro MerendinoPaola Rovelli 出版物:Negotiation and Conflict Management Research2017年 本文研究了国际谈判中的报价技巧。作者认为报价是谈判过程中最重要的步骤之
Alessandro Merendino and Paola Rovelli's article "Pricing Tactics in International Negotiations" published in Negotiation and Conflict Management Research in 2017 is a comprehensive literature review on pricing strategies in international negotiations. The article highlights the importance of pricing in negotiation as it directly affects the interests and decisions of the negotiating parties.
The authors analyze three pricing strategies commonly used in international negotiations: pricing strategy, discount strategy, and exchange strategy. The pricing strategy involves basing the price on market or cost price, the discount strategy involves offering a discount on the original price, and the exchange strategy involves lowering the price by exchanging goods or services.
The article suggests that the choice of pricing strategy depends on various factors, including the negotiation's objectives, the relationship between the parties, and cultural differences. The authors also provide practical tips to help negotiators use pricing strategies more effectively in international negotiations. For instance, the authors recommend that negotiators should understand the other party's needs and bottom line as much as possible when pricing to develop effective pricing strategies. Additionally, the authors suggest that negotiators should use specific numbers and data when quoting prices.
Overall, "Pricing Tactics in International Negotiations" provides an insightful analysis of pricing strategies in international negotiations and offers practical tips for negotiators to use these strategies more effectively.
原文地址: https://www.cveoy.top/t/topic/boSW 著作权归作者所有。请勿转载和采集!