Cadbury使用安索夫矩阵中的市场开发策略通过推出新产品如Crème EggsFlakeCrunchie和Heroes来进入现有市场并与竞争对手品牌竞争。这是一种市场开发策略因为该公司正在尝试通过推出新产品来扩大现有市场份额。翻译成英文

Cadbury uses the market development strategy in the Ansoff matrix by entering existing markets and competing with rival brands through the launch of new products such as Crème Eggs, Flake, Crunchie, and Heroes. This is a market development strategy because the company is attempting to expand its existing market share by introducing new products.